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A Broadcast lets you send a personalized message to a large audience all at once. Each recipient receives it as a private, one-on-one direct message so the experience feels personal even at scale.
Yes. You can embed contact variables (like first name, account type, or any custom field) directly into your broadcast message so each recipient receives a version tailored to them. You can also include surveys, emojis, media attachments, and saved templates.
Yes. When creating a broadcast, you can choose to send immediately or schedule it for a specific date and time. All times are based on your computer's time zone at the time of scheduling.
After sending, Avochato provides a results page with delivery stats (attempted, delivered, unsuccessful), engagement data (who replied), and audience composition (including opt-outs). You can also resend to a specific segment of contacts, like those who replied, those who didn't, or the full original audience.
If a contact replies with STOP, STOPALL, UNSUBSCRIBE, CANCEL, or QUIT, Avochato automatically sends an opt-out confirmation and prevents any further messages from being sent to that number. Opt-out counts are tracked in your broadcast results.
Avochato offers five ways to define your broadcast audience. You can select contacts by tag, by custom field values, by phone number upload (CSV), by a pre-built contact list, or by a combination of filters. This lets you target a precise segment rather than your entire contact list.
Yes. When drafting a broadcast, you can insert a survey (which sends the first question and collects responses sequentially), attach a photo or media file (sent as MMS), or use saved templates. Text and attachments are counted and billed as separate segments.
The Broadcasts tab shows real-time status for each broadcast - Draft, Scheduled, Queued, In Progress, or Completed. Once a broadcast finishes, the Completed tab shows delivery stats (attempted, delivered, failed), engagement (replies), and audience composition (including opt-outs).
Yes. Avochato has an Auto-Assign Conversations option specifically for broadcast replies. This lets you route inbound responses from a broadcast to a particular team member or queue automatically, without manual triage.
Yes. If you use Avochato for Salesforce, you can send broadcasts directly from Salesforce List Views (on Contact, Lead, or custom objects) or trigger them via Salesforce Campaigns and Flow automation. This allows mass messaging based on your Salesforce data and filters without leaving Salesforce.